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Marketing Workshop Series
October 1, 2020 @ 5:00 pm - 6:00 pm
Led by Sue Yasav, VP Thought Leadership, Synchrony
Join us for this 6-session virtual marketing series designed to help small businesses launch and focus their marketing efforts. Every Thursday through 11/12.
Register anytime and pay only for the remaining sessions. HAYVN Members attend at no charge.
This series is based on strategies that large businesses regularly implement to spend wisely and maximize returns. Dates and topics are listed below. The class will include question/answer sessions and take-home exercises.
The 6-session series will cover:
10/1 – The Marketing Funnel and How to Use it to Focus your Efforts
10/8 – How to Create the Perfect Value Proposition for Your Business
10/15 – No class
10/22 – Attracting New Customers via Digital Channels – Website Design and SEO
10/29 – Creating Great Content that Attracts and Engages
11/5 – Why and How to Be a Thought Leader
11/12 – Network Your Way to New Customers
After you purchase your ticket or register, Sue Yasav will send you the Zoom link.
Sue Yasav is the Vice President of Thought Leadership at Synchrony, a consumer financing firm headquartered in Stamford, CT. She has had leadership roles in all major marketing disciplines, including marketing strategy, direct marketing, content strategy, profit modeling, ROI analysis and P&L management. Sue has an MBA in Finance and has had progressive leadership roles at IBM, Citibank, GE Capital and Synchrony Financial. Sue has a passion for helping women grow their businesses through marketing strategies that large companies regularly use to become successful.
Questions? Contact sueyasav@gmail.com.
ADMISSION: FREE for HAYVN members, $125 for non-members
This event is part of a series of interactive educational workshops presented by HAVYN Coworking. The goal is to educate HAYVN members & guests on marketing, finance & technology strategies and tactics to grow their business. HAYVN presents these seminars on a regular basis as a way to educate and inspire their members.
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