The Power of Podcasting
A Playbook for Amplifying Your Expertise
Featuring Nancy Sheed
View PDF of associated presentation deck.
In exploring strategic paths of starting your own podcast and/or where and how you can be the best podcast guest you will learn about:
- Defining your niche and core messaging to position yourself as an authority figure in your field with podcasting.
- Strategies for conducting engaging interviews that showcase your knowledge while providing value to listeners.
- Tips for optimizing your podcast’s production quality on a budget to create a professional, polished experience.
- Best practices for promoting and distributing your podcast across multiple platforms to expand your reach.How to repurpose and repackage podcast content into other formats like blog posts, videos, infographics etc. to maximize the impact.
ABOUT OUR SPEAKER
Nancy Sheed is a marketing strategist with more than 20 years experience in the communications and publishing industries. She helps people get confidently connected online and in person so they can be seen, be found, and be heard by their target audience. Her clients include authors, thought leaders and entrepreneurs seeking to authentically integrate content marketing and community building into their branding and communications strategy.
