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EWC (Entrepreneurial Women’s Club) Monthly Meeting: Mastering Unique Brand Positioning
February 15 @ 12:00 pm - 1:30 pm
EWC Luncheon In-Person Event
Connect with smart, supportive entrepreneurial women, learn new things, build relationships, and have fun.
Please join us for this exciting luncheon event
- HAYVN & EWC Members: $35 (includes lunch)
- Non-Members: $50 (includes lunch)
Program Topic: Mastering Unique Brand Positioning
Jacqueline Lieberman discusses a method to unlock your brand’s DNA.
- What is Brand Positioning and why it’s important to marketing success
- The difference between Brand Storytelling and Brand Positioning
- What is Brand DNA and How it Informs Brand Positioning
- How to find your Brand’s DNA
Plus Member Spotlight: Phyllis Strand
ABOUT OUR SPEAKER:
ABOUT JACQUELINE LIEBERMAN
Prior to starting her brand consultancy BrandCrudo, Jacqueline sat at the helm of ad agency, Story Worldwide as the Head of Strategy, sharpening their brand storytelling discipline for over a decade. Jacqueline’s superpower lies in her capacity to untangle complexity and distill brand and human insights down to a singular raw truth that resonates deeply in marketing. Her brand strategy work consistently demonstrates an ability to uncover new dimensions and unique positioning for brands – built to stand the test of time.
FIND JACQUELINE AT THESE LINKS: Website, Instagram, LinkedIn
About EWC:
The Entrepreneurial Women’s Club was born in 2015 as a way to offer meaningful networking and professional development to women business owners. Since that time, the EWC network has expanded, special friendships have formed and business has happened, all while learning from some pretty amazing speakers. EWC’s mission is to bring smart, supportive women together and watch the magic happen.
When we ask the members what they like best, the #1 answer is “the women in the room”. Words like high quality, warm, welcoming, willing to help one another are heard over and over again. Go to HAYVN.com/EWC to become a member.
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