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HAYVN Halftime: Google Analytics 4 (GA4) – Rescheduled
January 24 @ 12:00 pm - 1:00 pm
Topic: Google Analytics 4 (GA4) with Emily Carpenter, DRP Director of Marketing
All eyes are on Google this year–particularly its robust analytics. Google Analytics enables you to gain insights into your website’s performance and user behavior, helping you to make data-driven decisions and drive business growth.
You will learn:
- What is Google Analytics 4 (GA4)? Emily will deep into the latest iteration of the powerful web analytics platform
- How GA4 provides essential insights into user behavior, website performance, and e-commerce transactions
- How to harness its capabilities
- How to leverage various reports to enhance your business strategies and reporting
ABOUT OUR SPEAKER:
ABOUT EMILY CARPENTER: Director of Marketing at DRP | Digital Retail Partners
Emily is a seasoned marketing professional with a passion for driving brand success through innovative strategies and dynamic campaigns. With a career spanning several years in the industry, she has consistently demonstrated her prowess in marketing, garnering extensive experience in roles that have shaped her into the strategic thinker she is today.
Her marketing expertise extends to areas such as market analysis, copywriting, and campaign execution across both digital and traditional media. Her analytical acumen enables her to assess the financial impact of marketing initiatives, providing valuable insights for future strategies.
About HAYVN HalfTime
HYBRID EVENT: 12-1pm. Please join us in person or virtually. Please choose how you’ll join the event during registration.
Please register only once. If you signed up to attend this event in person but later on decide to attend the event virtually, don’t sign up again, just reply to the confirmation email and we’ll send you the Zoom link.
For more information and to register, contact questions@hayvn.com.
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