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DTSTART;TZID=America/New_York:20260312T120000
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UID:10003432-1773316800-1773320400@hayvn.com
SUMMARY:HAYVN Halftime: Nail the Opener: Workshop Your Way to Messaging that Resonates (Greenwich)
DESCRIPTION:HAYVN HalfTime\nIN-PERSON EVENT at HAYVN Greenwich\nThursday\, 3/12/26\, 12-1pm\nCOST:\n\nHAYVN Members: Free with code on members portal. For help accessing members portal please email questions@hayvn.com\nNon-Member: $20\n\n\n\n\n\n\n\n\n\n\n\n\nTopic: Nail the Opener: Workshop Your Way to Messaging that Resonates\nFeaturing Jacqueline Kurdziel\, Founder of West End Consulting\nWhether you’re launching a new product\, entering a new market\, or updating your website\, your opening line matters. It’s the crucial 30 seconds that either captures attention or loses it. \nIn this hands-on session\, you’ll refine your opener using a framework proven with Fortune 500 brands and high-growth startups. Together\, and with a little help from AI\, we’ll rapidly test\, refine\, and polish how you describe what you do. \nIf you’ve been struggling with your value proposition\, feeling like your messaging falls flat\, or watching eyes glaze over when you explain your offering\, this session is for you. \nCome ready to workshop and leave with: \n\nA battle-tested opener you feel confident delivering\nA repeatable framework to keep refining your messaging\nA messaging & positioning AI agent to plug into your LLM of choice\nPeer feedback and validation from fellow participants\n\nABOUT OUR SPEAKER: \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nJacqueline Kurdziel is a go-to-market strategist and marketing consultant who partners with VC- and PE-backed companies to scale profitable growth. Operating at the intersection of brand and strategy\, she believes that growth comes from not just a great product but how well a company tells their story—and she’s spent two decades helping brands sharpen their value narratives through strategic positioning and messaging. \nAs a former marketing and growth leader at 3x venture-backed startups that scaled to successful exits (acquired by Northwestern Mutual\, WeWork\, and Seismic)\, she’s launched a 2025 TIME Best Invention of the Year\, an Amazon best-selling book\, and dozens of strategic growth initiatives that have unlocked new market opportunities and driven hundreds of millions in revenue. \nThroughout her career and now with West End Consulting\, she’s worked with emerging and established brands—including EY\, Capgemini\, UBS\, Dow Jones\, and numerous high-growth startups—to craft brand narratives that command attention in competitive markets and drive measurable results. \nShe holds an MBA from UVA’s Darden School of Business\, a BA from Vanderbilt University\, and serves as a trusted advisor to founders\, CEOs\, and CMOs who want to scale growth through elevated brand positioning and strategic storytelling. \nConnect with Jacqueline Kurdziel: LinkedIn\, West End Consulting \n\n\n\n\n\n\n\n\n\n\n\nQuestions? Contact communitymanager@hayvn.com \nCAN’T MAKE THIS EVENT? Get on our email list for future event notifications. \nCURIOUS ABOUT HAYVN? Book a tour \nWANT TO SEE MORE? View our full calendar of events \n\n\n\n\n\n\n\n\n\n\n\nParking & Getting to HAYVN Greenwich\n\nHAYVN Greenwich is located between exits 5 & 6 off I-95.\nOur building is right next to the Hyatt Regency Hotel. Entrance is first building on right as you enter circular driveway.\nUse HAYVN’s main outside entrance to access the space (See video and map)\nPark on the HAYVN designated spaces or on parking lot 1 or 2. Either parking lot is only a few steps away from our Main entrance!\nPlease only park in the designated HAYVN spaces or unmarked spots. Parking in spaces reserved for other companies may result in your vehicle being towed by the building management.\n\nAccessibility Parking & Entry – HAYVN Greenwich\n\nAccessible parking is available in Lot 2\, located behind the building. This lot has ADA-compliant spaces next to an entrance with elevator access to the second floor\, where you’ll find HAYVN Greenwich (Suite 208).\nPlease note: The main HAYVN entrance in the circular driveway is not wheelchair accessible. For step-free access\, please use Lot 2 and enter through the back of the building.\nThe accessible entrance does not have an automatic door opener\, but a receptionist is usually available to help if needed.\nIf you have questions or would like help when you arrive\, please contact us at [hello@hayvn.com] or call (203) 244-7322.\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n			\n			\n				\n				\n				\n				\n			\n				\n				\n				\n				\n				\n				\n				\n				\n				\n				\n				CAN’T MAKE THIS EVENT?   \nGet on our email list for future event notifications\n			\n				\n				\n				\n				\n				CURIOUS ABOUT HAYVN?  \nBook a tour \n			\n				\n				\n				\n				\n				WANT TO SEE MORE?   \nView our full event calendar
URL:https://hayvn.com/event/hayvn-halftime-2026-03-12/
LOCATION:HAYVN Greenwich\, 1700 E Putnam Ave Suite 208\, Old Greenwich\, CT\, 06870\, United States
CATEGORIES:Business and Strategy,Hayvn Halftime,Legal,Marketing,Networking,Personal and Professional Development
ATTACH;FMTTYPE=image/png:https://hayvn.com/wp-content/uploads/2021/12/HAYVN-Event-Image-Sizing-2.png
ORGANIZER;CN="HAYVN":MAILTO:communitymanager@hayvn.com
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